About Perplexity
Perplexity is redefining how people interact with knowledge through AI. We’re building the world’s most trusted and delightful way to search, learn, and make decisions.
We’re looking for a Growth Product Manager focused on Conversion to own the entire funnel experience, from onboarding to monetization. This role will play a critical part in accelerating user activation, engagement, and revenue growth through experimentation, deep customer insights, and data-driven iteration.
What You’ll Do
- Own the roadmap, priorities, timelines, milestones and development of Perplexity growth initiatives across all devices.
- Work cross-functionally with design, engineering, data science, user research, support, business and growth marketing to drive the funnel from Acquisition to Activation to Retention to Monetization.
- Constantly analyze user behavior across web and mobile surfaces to identify high-leverage improvements.
- Develop a rigorous A/B testing strategy to validate hypotheses around pricing, paywalls, user education, and feature adoption.
- Combine creativity, analytics, and technical depth to design scalable, data-informed, and AI-first growth systems that other companies will study and replicate over the next decade.
- Own key company KPIs: Activations, Retention, Monetization
Who You Are
- Experience: 10+ years of product management experience with a strong track record in growth, activation, or monetization at top-tier consumer or B2C SaaS companies.
- Force Multiplier: You elevate teams, multiply outcomes, and relentlessly chase impact. You bring contagious energy for growth and iteration.
- Analytical: Expert-level command of data – fluent in SQL with a proven ability to self-serve insights. Comfortable using data science and experimentation tools.
- Technical: Comfortable getting your hands dirty with product instrumentation, APIs, or light code as needed.
- Customer-Obsessed: You deeply understand user motivations and design experiments that unlock meaningful value for them.
- Collaborative: You thrive in a highly cross-functional, fast-paced environment and communicate clearly at all levels.
Preferred Qualifications
- Prior experience building and scaling consumer subscription or freemium products.
- Hands-on experience with A/B testing platforms, product analytics, and data visualization tools.
- Background in computer science, engineering, or a quantitative field.
- Passion for AI, information access, and continuous learning.